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    Melbourne Bicycles is considered an icon of the Australian bicycle scene. Started in 1978 by Geoff Key after successfully establishing manufacturer of Cycles Peugeot here in Melbourne, Geoff began his long career in retailing with the opening of Melbourne Bicycle Centre in Clifton Hill.

    Warren Key has been the owner for the last decade after a long stint under his dad and now the “famous” Melbourne Bicycles sits as one of the longest family owned operated bicycle stores in Australia.

    Now Melbourne Bicycles operates in the splendour of our heritage listed building with open spaces and friendliness that every long standing community operated retail store would love to have.

    Come in, be part of and enjoy the “new” Melbourne Bicycles.

    Geoff (left) and Warren (centre), 1981